Plain-English explanation
Marketing to Attract Tourists (MTAT) funds tourism-sector activity in Pennsylvania intended to attract the 72 million people living within a four-hour drive of the state to experience The Great American Getaway. The packet identifies nonprofits and lists destination marketing organizations, tourism-related businesses, and regional, industry, or activity-based coalitions, but does not clarify how the nonprofit designation applies to each listed category. Award terms, match rules, application requirements, and formal scoring criteria are not supplied. A well-aligned concept would therefore make a direct, evidence-based case for tourism marketing, Pennsylvania relevance, and appeal to the stated drive market while confirming the missing rules with the funder.